Marketing with Terri Gasparich

Growing a professional services or creative firm takes more than good work and referrals — it takes deliberate marketing. Drawing on Terri Gasparich's experience working with small and growing businesses, this course gives founders and owners a practical six-element marketing framework covering website strategy, print collateral, social media, networking, lead magnets, and email marketing — the channels that build a visible, pipeline-generating presence when word of mouth alone isn't enough. WHO THIS IS FOR Small business owners, founders, and creative or professional services practitioners who are ready to move beyond instinct and build a deliberate marketing presence. It suits those who feel their marketing is scattered or reactive, want clarity on what to do and in what order, and are ready to use AI tools alongside each channel to do more without hiring a marketing team